Author Archives: Andy

Have a Happy Step2 Halloween?

Occasionally, Step2 fans send us pictures of our products in unique situations. This Halloween, we received just such a picture from Nancy in Rhode Island—and we just can’t resist sharing it with the world! Here’s what she had to say:

We call our KidAlert! by name, it’s “Michael”. So, when the kids are getting ready to play outside, I say, “Don’t forget to take Michael with you.” It has become an inside family joke that we have a third child.

This year, her 10yr old daughter dressed up as a KidAlert! for Halloween, and here’s the proof!

KidAlert for Halloween!

Step2 in the News: August Update!

Step2 has been showing up a lot in the press lately, and we’d love to share with you links to some of our favorite mentions from recent weeks. Notable among them was a video posted on Sagan’s Universe, seen here:

Step2 in the News: Santa in July

The Cleveland-based “Summer Santa” initiative is bringing holiday cheer to flood victims in Iowa in the middle of July. Step2 was pleased to aid this venture by providing transportation of donated toys to Mercy Medical Center in Cedar Rapids, and also joined in the giving with a donation of brand new Step2 and Infantino toys.

Read more about this toy donation at