Category Archives: New Toys

Find all the details about Step2’s newest toys for the spring and fall seasons. From indoor to outdoor toys, learn about the different features of each toy.

Developing Fine Motor Skills

Fine Motor Skills
 

The physical development of children is very important to us here at Step2. The toys that we create help develop the sensory, fine motor and gross motor skills of toddlers and preschoolers. Fine motor skills are defined as “actions performed with the small muscles in the hands, fingers and wrist.” Many of the new toys from spring 2013 collection will help increase the fine motor skills of your little ones.

The Stack ‘n Stay Hamburgers and Stack ‘n Stay Smores food sets help children to stack together different foods that are found in and on a hamburgers and smores. Children can interchange all of the topping on the hamburgers and smores to create a new recipe. In addition, children will be able to associate the realistic color of the play food with the actual food. Also, children can count the different play food they put onto and take off the burger and smores. These food sets can be used with play kitchens and also with the Fixin’ Fun Outdoor Grill. This particular grill also features another food play set, which is the Stack ‘n Stay Hot Dog set. Playing with the grill knobs and flipping the food on the grill will also enhance the use of a child’s fine motor skills.

The Sand-Tastic Construction Set and Sand-Tastic Castle Set will teach children how to shovel, pour, build, and roll while in the sandbox. The characters that are on the truck and bulldozer are interchangeable, which will help children to click pieces together just like they do on the Stack ‘n Stay play sets. In order to increase the different skills that children are developing, you can also put marshmallows or rice instead of sand in the sandbox. By replacing the sand for other materials, children will be able to improve their sensory skills.

Besides playing with shovels and sand sets in sandboxes, the Fun & Sun Climber and Sandbox, which was also released this spring, can help assist with fine motor skills. This toy includes a shovel for digging and pouring sand in the sandbox portion and through the cascade accessories. This toy not only helps with fine motor skills but gross motor skills by encouraging children to climb and slide using big muscle movements.

The toys from the spring 2013 collection are different from traditional fine motor skills activities such as cutting paper and tying shoe laces. The frequent change of activity and position will keep children fascinated. What activities and toys do your children play with to develop their fine motor skills?

 

Wordless Wednesday: I ♥ Easy Turn Coupe

Wordless Wednesdays- Easy Turn Coupe

Step2 is not the only one..

Thank you to all the Test Drive Kids that took the Easy Turn Coupe for a spin:

Baby Dickey
Blessed by Brenna
Carrie With Children
Energizer Bunnies Mommy Reports
Freckleberry Finds
Go Graham Go
Little Inspiration
Mom Dot
Mom Endeavors  
Mommy of Two Little Monkeys
A Moms Take
Mommy Testers
Newly Crunchy Mama of 3
Noah’s Dad
Rave and Review
The Denver Housewife
The Link Fairy
The Rock Father
Thrifty and Chic Mom
Thrifty Nifty Mommy
WAHM Connect Reviews

As a reminder, make sure to visit Step2’s Facebook page and comment on your favorite feature of the Easy Turn Coupe. For every comment received, Step2 will donate $1 to the Saving tiny Hearts Society.

New Toys, New Campaign at Toy Fair 2013

The Step2 Company, LLC. showcased new products for spring and fall 2013 at the Toy Industry Association Toy Fair 2013 in New York City February 10-13. Proudly displaying photographs of the Everybody Plays photo shoot by photographer and best-selling author Kelle Hampton of Enjoying the Small Things. The Step2/Infantino booth showcased fun, excitement and, of course, creative play.

Photos taken by Kelle Hampton during EverybodyPlays Photoshoot

On display from our new spring line was a mix of versatile outdoor toys. The Fixin’ Fun Outdoor Grill™ is a stone oven barbeque grill that can be used for indoor play or outside as “me too” play. It features grill knobs that make real “clicking” sounds, plenty of counter space to prepare “meals,” and a realistic “lift up” grill lid. Plus, a molded-in side burner creates an extra cooking area.

Included with the grill is a 10 piece Stack ‘n Stay Hot Dog Set. Two additional accessory sets can be purchased separately – the Stack ‘n Stay S’mores and Stack ‘N Stay Hamburgers. Designed to help with gross motor skills, these unique play food sets have grooves so they stack and stay together.

Step2 Fixin Fun Outdoor Grill and Stack 'N Stay Sets

Also new for 2013 is the Fun & Sun Climber & Sandbox. This 2-in-1 climber and elevated sandbox is great for small outdoor spaces and gives children a place to climb, slide and be active as well as a small sand area for sensory play. Children can pour sand in the cascade accessories and watch the sand flow. Included is a protective lid, a shovel for digging and a drain plug making for easy clean-up.

Step2 Fun & Sun Climber & Sandbox

The featured spring item at Toy Fair this year was the Easy Turn Coupe. To celebrate the launch of this new little car, Step2 displayed this toy front and center as guests entered Booth #437.

After conducting extensive research with moms and dads, we found that our customers wanted a few new features when it came to their child’s play car. This included a see-through roof to keep an eye on their child while at play, a handle to easily push the car, and a better turning radius for all of those tight squeezes around the couches and kitchen table neighborhood. We also added a removable floor board so little feet are protected when mom is pushing, cup holders for both mom and child, and fun features included a gas cap, ignition key, and working horn.

Step2 Easy Turn Coupe Toy Fair 2013

In conjunction with the Easy Turn Coupe launch at Toy Fair, Step2 is launching a new campaign entitled I {heart} Easy Turn Coupe on the Step2 Facebook page.

Step2 focuses its charitable efforts on programs designed to enhance the health and education of children while enriching their lives and their family experience. It is that mission that has made The Saving tiny hearts Society (StHS), an organization that funds life-saving grass roots research of congenital heart defects (CHD’s), a non-profit that Step2 has supported for many years.

Several years ago, Step2 learned that CHD’s are America’s #1 birth defect affecting over 40,000 babies every year. With that type of statistic, it should have come as no surprise when one of Step2’s own, Tena Crock, was impacted by a CHD.

At her 20 week ultrasound appointment, Crock believed that the biggest news she would receive that day was the gender of the little miracle growing in her tummy. Instead, she learned that her son had a complex CHD, double inlet left ventricle (single ventricle) among other issues. Because of the established relationship, Crock was able to reach out to the founders of StHS who offered her support and information while educating her about their important research efforts.

Crock’s son underwent three heart surgeries and one heart catheterization in the first 7 months of life. He will have one more surgery before he is school aged, but for now, he is a happy and healthy toddler, enjoying the toys that Mommy brings him home from work.

Easy Turn Coupe Facebook Tab

Step2 would like to continue its support of the StHS with our “I {heart} Easy Turn Coupe” campaign. We invite you to watch a quick video on the Easy Turn Coupe and tell us what feature you {heart} most about it. For every comment received on the Easy Turn Coupe Facebook tab, Step2 will make a $1 donation to StHS (up to $10,000). You can submit your comment now through  April 6, 2013.

About TIA |Toy Fair

Celebrating its 110th year, the annual American International Toy Fair® is the largest toy and youth product marketplace in the Western Hemisphere, bringing together more than 1,000 exhibiting manufacturers, distributors, importers and sales agents from around the globe to showcase their toy and entertainment products. The Step2 Company has exhibited at Toy Fair for 18 years. In addition to NY Toy Fair, Step2 also exhibits annually at International Toy Fair Nürnberg.

Step2 Booth at NY toy Fair 2013