On July 25, 2012 Step2 became the second employer in Ohio to become a part of the program I.M.A.G.E (ICE Mutual Agreement between Government and Employers).
According to Cleveland.com this program is an “an agreement between employers, who pledge to employ only authorized workers, and the government, which agrees to help the companies navigate laws and requirements regarding the workforce.”
In order to participate in I.M.A.G.E, a company must:
Enroll in the E-Verify program within 60 days
Establish a written hiring and employment eligibility verification policty that includes internal Form I-9 audits at least once per year
Submit to a Form I-9 inspection
The ceremony to honor Step2 took place in Strongsville, Ohio. CFO, James H. Smith was excited about this honor and stated, “”We’re really proud to participate in this program.”
Step2 prides itself on its employment practices and is glad to be appreciated by the community!
Retail TouchPoints (RTP), the industry’s go-to source for customer engagement strategies, has awarded Step2 the Channel Innovation Bronze Award, honoring Step2 for achieving cross-channel success in today’s challenging retail environment.
Step2 is proud to be honored alongside Tesco, S Group, Foodie.fm, Envelopes.com, David’s Bridal, Marks & Spencer, Target, and Stop & Shop.
Step2 was specifically honored for its achievement in using video to give customers a more comprehensive introduction to products. Partnering with Invodo, Step2 developed a pilot program with Toys R Us featuring QR code linking to product videos in stores. This allowed customers to make more informed purchase decisions about products that may be too large to display in stores.
“As retailers continue to forge ahead into the cross-channel retail world, striving to meet the demands of today’s cross-channel shoppers, the CIA Awards recognize those efforts,” noted Debbie Hauss, Editor-in-Chief of Retail TouchPoints. “The combination of shopper demands, technology innovations and retailer responsiveness has created a perfect storm of cross-channel success in 2012 and into the future.”
She added: “As expected, many of the winners are incorporating mobile technology and social media into their marketing mix, but it was their innovative use of the technologies and the coordination across channels that made them stand out as Channel Innovation Award winners.”
The new section is on the mezzanine level, and stretches from right field toward first base. It replaces the KidsLand area. This area will also replace previous seasons’ pregame activities geared toward children held in Gateway Plaza, between Progressive Field and Quicken Loans Arena.
“Fan feedback drove our decision to create the Kids Clubhouse,” said Indians president Mark Shapiro. “Fans have stressed the importance of sharing memorable experiences with their families at Progressive Field, so we have built an area that can be enjoyed by fans from all generations — especially our youngest fans.”
Pinterest allows you to organize images into boards for specific categories. When you “pin” something new, your followers will see it. They can like, comment or re-pin it to their boards. Pinterest has nearly 12 million unique visitors and over 10.4 million registered users. Plus, it’s generating more referral traffic to websites than YouTube, Google+, and LinkedIn combined!
We’ve partnered with PowerReviews to launch the newest addition to Step2.com, BuzzBoard. BuzzBoard rewards our customers with points for writing reviews, following fellow reviewers, and subscribing to have reviews sent to her Facebook news feeds. Customers can see a list of the shoppers with the most points on Step2.com. Customers can use the points to earn badges and bragging rights among fellow users.
Every time you contribute to Step2.com, you’ll earn points. You’ll also help improve the shopping experience for thousands of other customers like yourself. As your points add up, you will earn higher levels of badges, identifying you as a key influencer on our site. Earn over 500 points and you will be the Step2 “Queen Bee!”
You can start earning social loyalty points today. Just visit any product page on Step2.com and click “Write a Review” to get started. For more information, visit http://www.step2.com/loyalty/
We’re excited to be part of Toy Fair 2012 in New York going on now through February 15. This year, we’re showcasing some of our new products for Spring, Summer and Fall 2012, rolling out a new 3 year warranty, and displaying the photos from our Everybody Plays campaign taken by author, photographer, and mother Kelle Hampton as the backdrop to our booth.
Here at Step2, we know that no two kids grow, talk or play exactly alike and we believe that that’s what makes them awesome. Our Everybody Plays campaign celebrates exactly that and encourages celebrating each child’s’ uniqueness through play, laughter and love.
Toy Fair is one of the largest toy trade shows in the world and one where products from around the globe are premiered. Step2 is thrilled to be part of it and believes it’s the perfect forum to spread our passion for happy parenting with new, innovative and fun toys and accessories developed to make you, and your little ones, smile.
You can be part of the fun too! We’ll be posting pictures of the fair during the event on Facebook. We’ll also be tweeting about the event with the hashtags #tf12 and #everybodyplays. We hope you like what we have in store for 2012!