Step2

We’re excited to be part of Toy Fair 2012 in New York going on now through February 15. This year, we’re  showcasing some of our new products for Spring, Summer and Fall 2012, rolling out a new 3 year warranty, and displaying the photos from our Everybody Plays campaign taken by author, photographer, and mother Kelle Hampton as the backdrop to our booth.

Here at Step2, we know that no two kids grow, talk or play exactly alike and we believe that that’s what makes them awesome. Our Everybody Plays campaign celebrates exactly that and encourages celebrating each child’s’ uniqueness through play, laughter and love.

Toy Fair is one of the largest toy trade shows in the world and one where products from around the globe are premiered. Step2 is thrilled to be part of it and believes it’s the perfect forum to spread our passion for happy parenting with new, innovative and fun toys and accessories developed to make you, and your little ones, smile.

You can be part of the fun too! We’ll be posting pictures of the fair during the event on Facebook. We’ll also be tweeting about the event with the hashtags #tf12 and #everybodyplays. We hope you like what we have in store for 2012!

College football season has begun and we have started to celebrate with the new OSU Wagon for Two Plus, created for future Buckeye fans. Made in Ohio with Ohio pride, the OSU wagon in Scarlet and Gray for ages 1.5 and up features the official Ohio State logo.

It has an easy-latch door that opens and closes for easy entry and exit, two drink holders, two comfortable molded-in seats with under-seat storage, and an extra long handle that folds under for easy transport.

Step2 traveled to Columbus for the OSU/Akron game on September 3rd to debut the new wagon. Buckeye fans had a great time at FanFest and got the first look at the wagon.

Fans also got a sneak peek of the Pioneer Patio Chairs from the new Step2 brand North Coast Outdoor!

Congrats to the winners of the free OSU Wagons!

Order yours today for your future Buckeye! Available now exclusively online at Step2.com for just $89.99. Please note: Quantities are limited due to high demand.

We are looking to expand to other NCAA teams next year.

The Art Easel Desk is the newest toy to join the Fall 2011 toy collection. It is the perfect place to create a masterpiece with room to share! This easel and desk combo features plenty of storage space and a sturdy easel with a supply shelf and art clip. Great for multiple child play. For ages 1.5 and up.

We’ve paired some of our best selling toys together to offer you a savings of up to 25% when you purchase a combo, available exclusively at Step2.com.* All prices below include shipping.

New combos:

Backyard Basics Combo

Save 25% off
($509.96 when sold separately) $382.47 when you combo

Includes:

• Naturally Playful® Woodland Climber
• Neat & Tidy Cottage

Complete Choo Choo Train Combo

Save 25% off
($167.96 when sold separately) $125.97 when you combo

Also available in red, white, and blue USA Edition

Includes:

• Choo Choo Wagon
• Choo Choo Trailer

Picnic & Playtime Combo

Save 20% off
($262.94 when sold separately) $210.35 when you combo

Includes:

• Panda Climber
• Play & Shade Patio Set™
• Arctic Splash Water Table

Play Up™ Outdoor Combo

Save 20% off
($460.92 when sold separately) $368.74 when you combo

Includes:

• Play Up™ Double Slide Climber
• Play Up™ Fun-Fold Jr. Picnic Table
• Play Up™ Teeter Totter
• Umbrella – 40 inch (Swirl)

Scoot, Slide & Splash Combo

Save 20% off
($208.94 when sold separately) $167.15 when you combo

Includes:

• Ball Popper Rider
• All-Star Sports Climber
• Sand & Water Fun Farm

*Combo availability varies by ship to country.

Step2 has been proudly making toys in the USA at our factory in Ohio for the past 20 years. So what better way to celebrate than with a limited edition of one of our all-time customer favorites?

Just in time for Independence Day, we have created a special edition Choo Choo Wagon in red, white, and blue. The Complete Choo Choo Train Combo – USA Edition is available for a limited time at Step2.com and the Step2 Store just outside our headquarters in Streetsboro, OH. The wagon includes a red and white Choo Choo Wagon and blue Choo Choo Trailer (not sold separately).

Here’s what some of our moms and dads have said about their beloved Choo Choo Wagon:

“A must for parents of multiples. Our triplet girls love being carted around together, watching eachother in a line and giggling. Two wagons also work but then you need a second puller. Perfect for a single caregiver and the move.” – Dad of triplets, Deerfield, WI

“I had the original choo choo wagon and loved it. When I saw the newer model had seatbelts, I decided to purchase another wagon with a trailer for my youngest. I am so glad I did. We now use both wagons for family get togethers (5 kids under 3) and they absolutely love it. There is no fighting since they each have their own individual car and its much lighter to pull than my regular wagon. This is a great buy and worth every penny.” – Mom, Milwaukee, WI

“This is the only stroller / riding toy that my 2 year old son will sit in for more than 10 min at a time. All the kids love it!” – Dad, Olathe, KS

Just a reminder – To celebrate with our families this weekend, Step2 will be closed for the holiday on Monday, July 4. We will reopen on Tuesday, July 5 at 8AM.

Back by popular demand, the Pedal Farm Tractor, our classic three-wheeled pedal tractor, is back! This item was previously discontinued in 2009, but since then, we’ve received numerous requests to bring this item back.

We couldn’t disappoint these customers:

“Our neighbors have [a Pedal Farm Tractor] and it is by far the favorite neighborhood toy. I have looked into getting one but it looks as if it has been discontinued. Nobody is selling theirs, I tell you they are hanging onto them because it is such a great toy…My kids love to be active and play outside and I would rather not have them on a motorized vehicle, for safety and health concerns. In short I would love to see it return!” – Jenny S.

“My son was in our local hospital in pediatrics and they had one for him to play with. So I have looked all over online to find one for him since he is home now, but still not in the best condition and we would like to lift his spirits some and buy this item for him. Please let me know what I can do, its [sic] something he would really like to have.” – Stacey A.

“I run a pre school and they are the most favorite toy for riding inside. I cannot find any at stores that they used to be at. Did you discontinue this item? If not please inform me how to get some new ones for my preschoolers who dearly love them.” – Karen F.

Are you happy we brought this item back?